NAB 2022: End-to-End Content Protection - the Key to Combating Piracy

At the NAB show this year, we teamed up with our long-standing partner ExpressPlay Intertrust to chat about end-to-end content protection. Our own John Ward, Executive Vice President for Americas and ExpressPlay’s Ali Hodjat, VP Marketing shed light on what they consider “end-to-end” when it comes to protecting content from illegal pirate redistribution.

Watch this video to learn more about:

• the main components of end-to-end content protection and
• the best timing for implementation of such solutions

Discover why DRM is crucial to ensure valuable content is duly protected from theft and what role watermarking and content monitoring play in proactive anti-piracy.

Key takeaways:

• Content is king, content piracy is rampant. End-to-end proactive content security is crucial for your revenue protection.
• Build content protection into your overall strategy to pay less: in terms of losses to piracy and thanks to a well-thought-out content protection plan.
• It is never too late to deploy any missing component to make sure you are implementing a robust attack-proof solution.

(12 min)