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Challenges and opportunities – addressing sports content fraud

Written by Julia Gracheva | Mar 27, 2023 4:00:00 AM

The scale of content fraud today makes broadcasters and OTT service providers look for more advanced and automated content protection and anti-piracy services and solutions.

Chris Gibbs, Senior Vice President of Global Sales at Friend MTS spoke to Alvaro Jeanneau, Senior Director, Media Rights Management at TelevisaUnivision during the SportsPro USA event held in New York. Watch the recording of this insightful session to learn how the world’s largest Spanish-language media company combats sports content fraud across its platforms. Alvaro talks about

  • recent challenges: combating sports piracy during the FIFA World Cup in Qatar;
  • current challenges: business impact of content fraud;
  • future opportunities: winning back viewers of fraudulent sports streams.

With its scale of operations, security companies that deploy automated solutions and apply a data-driven approach, can offer unique business intelligence to content owners and service operators. This data provides opportunities for legitimate providers to engage with paying pirate IPTV audiences and reroute the revenue back where it belongs. Watch this short 15 minute video to learn more.

(15 min)